Carnival
Our "DIDJA EVER" campaign encouraged the world to try new and exciting things, broaden their horizons and step outside of the comfort zone.
The TV spots relied on the little "firsts" we all experience on a family vacation.
Online videos used real people in real situations to show the fun of parasailing, comedy clubs and in this case, eating snails.
ELEVATOR AQUARIUM: When’s the last time you took an underwater snorkel-scape from floor to floor? We designed a world of underwater wonder for elevator passengers, complete with aqua-blue interior lights.
STAIR WRAPS: Carnival offers volcano explorations and a realistic lava flow was a great way to entice consumers to try something new and exciting.
STAIR WRAPS: Exploring Mayan Ruins is another shore excursion offered by Carnival. A large, scalable ruin made for a great photo opportunity and stopped people in their tracks at shopping malls.
STAIR WRAPS: Dunn's River Falls in Jamaica is a popular tourist destination. We highlighted the beauty and size of the waterfall using this stair wrap.
TRANSIT: Take-overs of subway cars in NYC are a great way to transport commuters to a tropical paradise that smells much less like Cheetos and pee.
The TV spots relied on the little "firsts" we all experience on a family vacation.
Online videos used real people in real situations to show the fun of parasailing, comedy clubs and in this case, eating snails.
ELEVATOR AQUARIUM: When’s the last time you took an underwater snorkel-scape from floor to floor? We designed a world of underwater wonder for elevator passengers, complete with aqua-blue interior lights.
STAIR WRAPS: Carnival offers volcano explorations and a realistic lava flow was a great way to entice consumers to try something new and exciting.
STAIR WRAPS: Exploring Mayan Ruins is another shore excursion offered by Carnival. A large, scalable ruin made for a great photo opportunity and stopped people in their tracks at shopping malls.
STAIR WRAPS: Dunn's River Falls in Jamaica is a popular tourist destination. We highlighted the beauty and size of the waterfall using this stair wrap.
TRANSIT: Take-overs of subway cars in NYC are a great way to transport commuters to a tropical paradise that smells much less like Cheetos and pee.

